24 Hours of Happy

Viral, well directed, well composed & part of a film score.
All necessary check boxes filled with Pharrell's new music video for Happy, a track off the Despicable Me 2 score. The interaction off the site is designed in a interesting manner. The timeline scrubbing feature is rotary, mimicking a clock's hours and the interface is minimal and non-intrusive enough to live on top of the video playback screen. Aside from being able to skip and return to each dancer, the Forward and Previous controls also take in consideration of the elapsed time in the track and truncates your experience to the desired dancer seamlessly in audio. Check the site 24 Hours of Happy. Also, great video direction by We Are From LA.

Barry Lai